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Conference Keynote Speaker


Friday, August 5, 8:00 a.m.

Opening Keynote:
Coloring Outside the Lines with Jeff Tobe, M.Ed., CSP
Creating a New Healthcare Documentation Experience

This high-energy, participatory, humorous session has received outstanding reviews from diverse groups around the world. Certified Speaking Professional, Jeff Tobe, challenges you to step outside your comfort zone in positioning yourself more creatively than ever before. He provides the insight you require to give yourself the competitive edge for which we all strive in the healthcare documentation profession today!


To be effective in today’s marketplace, you must force yourself to look at your EXPERIENCE from a different perspective.


Tobe is not just entertaining—he provides real tools to creatively ENGAGE your internal and external stakeholders. With the push to competitive advantage in the marketplace, Jeff encourages people to think differently and color outside the lines!


He believes in the power of creativity to look at your profession or business from a new perspective. We now have to consider our internal and external customers’ EXPERIENCES from the minute they make contact with us to the minute they are done!


Jeff encourages you to consider your touch points—those opportunities you have to affect the customer/stakeholder experience—and to bring in key members of your team to collaborate. He addresses the concept of seeing the world through customers’ eyes—from their perspective. Allow your team to “tweak” their own touch points, thereby changing the experience collectively. Most important, his sessions are upbeat, interactive, and FUN!


Are you ready to color outside the lines?


Join Jeff to learn:

  • How to spark innovative thinking—in yourself and others.
  • Motives for making the shift from a service to EXPERIENCE culture today.
  • Techniques to effectively manage the change that comes with innovation.
  • The benefits to challenging your existing “boundaries.”
  • How to tweak individual “touch points” in your organization.
  • Methods to getting your internal and external stakeholder more engaged at what you do every day.

Jeff Tobe, M.Ed., CSP

Certified Speaking Professional, Jeff Tobe’s credentials are impressive.  Insider Magazine dubbed him “The Guru of Creativity” and readers of Convention & Meetings Magazine chose him as one of their favorite speakers for 2015, with other celebrities including Bill Clinton, Anderson Cooper, Condoleezza Rice, and Daniel Pink. He is a creativity and customer experience expert, professional speaker, and bestselling author who works with companies and organizations that want to increase their bottom line by changing their customer experience and retaining great talent.


Tobe founded “Coloring Outside the Lines” in 1994 and since then has worked with hundreds of clients ranging from ones with less than 20 employees to Fortune 500 companies like Microsoft, PepsiCo, Bank of America, ReMax International, and many more!


His articles have been read in hundreds of publications and he is the author of the hugely popular book, Coloring Outside The Lines. He is the co-author of three other books and his newest book, ANTICIPATE: Knowing What Customers Need Before They Do is quickly becoming one of the hottest business books on the market. He is also the creator of the Touch Point Focus initiative in which he helps clients re-examine their customer touch points.


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